April 10, 2015

Spring gear

We've had a great time designing and planning this early Spring release the past few weeks. The product turned out amazing, and we did a really cool photo shoot the other weekend with a couple talented Portland photographers. We finally added a new color in the rise tee by doing a simple grey and black athletic tee. It took a couple rounds of samples, but we finally perfected the stitched applique Overton crew. The quality on the felt stitched letters is amazing, and the end product is one I'm pretty proud of. After many emails from customers requesting more women's gear, we added the classic P tee in a maroon and off white v neck tee. So far this week the tees have sold amazing, definitely be expecting more women's cuts in the near future. The piece I'm most proud of is our new Belmont beanie. These are knit here in Portland by a company called Columbia knitwear. They have the oldest knit factory in the area, with the coolest looking vintage machines. I added two hem tags so the beanie can be worn folded, or as a slub style.

We had an amazing time last week at Saturday Market and sold a ton of the new gear. We'll be coming back every weekend for the Summer so be sure to come down and say hello. We are located in the Skidmore fountain section of the market, across the walkway by the food area.


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